There has been a numerous to Google strategies introduced in the past year and there is much more to come in 2016. As far as far SEO professionals are concerned, Google algorithm updates, launch of new technologies, mapping of new user behavior patterns, along with taking into practice the advanced ways of searching, remain the key focal points.
The rate at which SEO world keeps changing demands these professionals to stay on their toes and work in tandem with best practices which are introduced every year. Though, it is still the beginning of this year, there are many aspects that can be predicted as the upcoming Google strategies which will stay in picture by the end of 2016. Let’s take a look at these strategies:
About AMICI : We are SEO service provider based in New Delhi. These service includes content optimization and enhanced distribution of useful content. We also provide digital marketing training based on live projects.
The rate at which SEO world keeps changing demands these professionals to stay on their toes and work in tandem with best practices which are introduced every year. Though, it is still the beginning of this year, there are many aspects that can be predicted as the upcoming Google strategies which will stay in picture by the end of 2016. Let’s take a look at these strategies:
- Focus on Google: As it has been referred to by many people, “search engine optimization” is “Google optimization,” in disguise. Google has always stood as an undisputed leader in the domain for offering brighter prospects of growth and advancement to the business operating at international scale. However, now the online users have adapted themselves to newer forms of online search such as Siri and Cortana which have changed the dynamics quite surprisingly.
- Keyword-Focused Optimization – This category / type of optimization has been in trends wherein keywords related to business and industry are strategically placed in the title and body of the content to enable better SEO ranking. Apart from this, the full-fledged keyword-centric strategies are now being deployed in combination with overall content marketing to build unmatched brand reputation. With the introduction and growth of Google RankBrain, the trend of receiving and resolving semantic context of queries are prone to grow even further in importance as compared to keyword-focused strategies.
- Desktop Optimization – This is a unique SEO strategy and with the traffic flowing more towards mobile devices, it has been a default way of thinking. Till a website is not great to function on mobiles, desktop optimization stands crucial and undeniable.
- Manual Link Building: It refers to the slow and thoughtful process of posting links to a domain and including the same in forums, blogs, and other posts. This strategy has worked as a measurable SEO benefit and many businesses have started pursuing link building as guest posting or in content publication to attract and earn links.
About AMICI : We are SEO service provider based in New Delhi. These service includes content optimization and enhanced distribution of useful content. We also provide digital marketing training based on live projects.
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